From data to audiences.
From audiences to growth.
We help OTT, SVOD, AVOD, TVOD and hybrid streaming platforms unify their data, understand viewer behavior and activate personalized audiences to increase conversion, engagement, monetization and retention.
Your viewers are already telling you what they want. Every registration, playback, pause, payment, abandoned session and return visit is a signal. We help you connect those signals and turn them into measurable business growth.
- High propensity to subscribe82%
- Weekend binge watchers68%
- At risk of churn54%
- Likely TVOD buyers41%
Your platform has more data than answers
Streaming platforms generate thousands of data points every day: registrations, playbacks, searches, payments, subscriptions, transactions, campaigns, devices, content performance, advertising impressions and user activity. But this data often lives across different tools, teams and reports. The result is slow decision-making, manual reporting, generic campaigns and an incomplete view of each viewer.
- Fragmented data
- Manual reporting
- Generic campaigns
- Disconnected teams
- Limited user understanding
- Unified user intelligence
- Actionable dashboards
- Predictive audiences
- Personalized campaigns
- Measurable growth
One intelligence layer for your streaming business
We connect your user, content, campaign, payment and viewing data into one intelligence layer designed to help your teams understand what is happening, why it is happening and what to do next. This is not just reporting. We turn data into audiences, recommendations, predictions and actions that help your platform grow.
- Video platform
- CRM
- Email & SMS
- Payments
- Subscriptions
- Content metadata
- Advertising data
- Web & app behavior
- User profiles
- Content affinity
- Lifecycle stage
- Propensity scores
- Churn risk
- Campaign history
- Dashboards
- Audience segments
- Recommendations
- Campaign exports
- Paid media audiences
- Uplift measurement
Six capabilities. One growth engine.
Data unification
Connect playback, user, content, payment, campaign and advertising data into one clear view of your streaming business.
Business dashboards
Build visual dashboards that help marketing, content, product and management teams make faster and better decisions.
Audience intelligence
Segment users by behavior, content affinity, lifecycle stage, value, propensity, engagement and churn risk.
Personalized activation
Activate audiences through email, SMS, push, paid media and personalized content recommendations.
Predictive models
Identify users who are likely to subscribe, purchase, churn, reactivate or consume specific types of content.
Campaign measurement
Measure real business impact using control groups, uplift analysis, incremental viewing, activation, revenue and retention.
Built for every streaming growth challenge
Convert registered users into paying users
Identify users who registered but never watched, watched but never paid or show high propensity to subscribe or purchase. Activate them with the right content, message and timing.
Increase content consumption
Understand what each audience wants to watch and promote the titles most likely to generate sessions, minutes watched and repeat visits.
Maximize AVOD and FAST monetization
Increase monetizable sessions, viewing time and advertising inventory by identifying high-consumption users and activating them with relevant content.
Improve SVOD retention
Detect churn risk early and create retention journeys based on viewing frequency, engagement decline, content affinity and subscription behavior.
Grow TVOD transactions
Predict which users are most likely to pay for a specific title, genre or campaign and target them with personalized recommendations.
Optimize paid acquisition
Use your highest-value users to build smarter paid media audiences and invest budget in people more likely to consume, convert and stay active.
How it works
Connect
We bring together your user, content, campaign, payment, advertising and viewing data.
Understand
We analyze how users watch, when they return, what they prefer and what behaviors lead to conversion or churn.
Segment
We create actionable audiences based on propensity, value, engagement, content affinity and lifecycle stage.
Activate
We help you launch personalized email, SMS, push, paid media and content recommendation campaigns.
Measure
We track real impact on activation, consumption, revenue, retention and CLTV.
Dashboards that speak business
Not just data tables. We design dashboards around the decisions your teams need to make every day.
Turn viewer behavior into actionable audiences
We help you move from broad, generic campaigns to personalized audience activation based on real viewing behavior, predicted intent and business value.
Personalized campaigns for every viewer journey
Recommend the right title to the right user at the right time. Use your own first-party data to personalize email, SMS, push notifications, paid media audiences and content recommendations.
Measure what really moves the business
Opens and clicks are not enough. We measure whether each action generated real business impact: more activations, more viewing, more transactions, more revenue, better retention or higher CLTV. Where possible, we use control groups and uplift analysis to understand the incremental value of each campaign.
Built for OTT, SVOD, AVOD, TVOD, FAST and hybrid platforms
Subscription video
Maximize subscriber engagement, reduce churn and increase CLTV.
Ad-supported & free
Increase viewing time, monetizable sessions and advertising inventory.
Transactional
Convert registered users into paying viewers and grow transactions.
Multi-model platforms
Understand which revenue model fits each user and activate the right journey.
Make every viewer interaction count
Turn your streaming data into clear decisions, smarter audiences and measurable growth. Book a 30-minute working session — we'll walk through your data stack, activation goals and a tailored roadmap.
- No slides — a working session on your data
- Response within one business day
- NDA-friendly, no obligation
Book a demo
Tell us about your platform and we'll tailor the session.